Taking a look at a few media trends in the digital age
Taking a look at a few media trends in the digital age
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What are a few of the ways smart devices have evolved more info the way we take in media? - continue reading to find out more.
With consistent shifts and developments in the digital landscape, what are the current trends in media? Well, together with the rise of streaming platforms and short form media content, the way in which people are getting their news reports is also evolving. People are increasingly turning towards internet news sources, rather than viewing television, to learn about current worldly affairs. Nevertheless, concurrently, due to a continuous circulation of info, individuals are coming to be overwhelmed by big quantities of content. In reaction to this, news organisations are re-engaging viewers by making short form content that is more clear and simpler to follow. These days it is common to see news channels that have sizeable followings on social media websites. This pattern can be validated by the CEO of the fund that owns Euronews, for instance. Using this technique has been essential for providing people with dependable and authenticated news sources, in a format they can readily follow.
In the current digital age, smart phones have become one of the most popular instruments that individuals are using to view videos and access media. These days, many social media channels are offering unlimited feeds of short, successive videos, that are growing in popularity among smart device users. In fact, statistics show that that worldwide, mobile content consumption is on the rise, showing that short form content is among the fastest growing media trends today. These platforms enable users to see a variety of selected material and interact immediately, making these videos far more appealing and addictive than conventional content. Short form videos are also being used regularly for news and academic functions, not just for entertainment. Subsequently, this trend is changing the way individuals are actively seeking for and counting on to get information, in a quicker, much shorter and more visible format.
Over the last few years, with the rise of digital media, the way in which people consume media has shifted substantially. For many years, conventional television was the main source of family home entertainment for most people. However, from the advancement of internet streaming services, many viewers are turning away from scheduled television, specifically among younger individuals. Rather, international media content analysis reveals that more people are buying memberships to streaming services, which strongly affirms the switch in audience intake practices. These options are popular for permitting people to watch the programs and movies they want, whenever they feel like it. Those involved in the media sector, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would identify the popularity of streaming services as a popular media consumption habit among viewers today. These modifications demonstrate the move towards user-controlled viewing preferences in the market.
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